Direct Marketing Association of Northern California



DMAnc / OMI Certification Workshops
In Online Marketing

Introduction

The DMAnc has forged a special partnership with the Online Marketing Institute to bring you on-site workshops which you can take ala carte or for a certificate in online marketing. The workshops are for those who are ready for more in-depth training on a specific online marketing discipline. The workshops are practical and tactical, with step-by-step instruction and integrated case studies.

Two workshops will be offered every month, usually in conjunction with the DMAnc monthly luncheons, at a hotel on the Bay Area peninsula.

Workshop List Requirements for Certification

If you decide you want a certificate, complete any 8 total workshops, taken within two years of starting. Of course, if a certificate isn’t in your immediate plan, you can take as few or as many of the workshops as you’d like.

Students who complete a certification program will receive a frame-able Certificate of Completion as well as a digital badge to include on your website, blog, email signature, or social profiles.





WORKSHOP SCHEDULE


June 21, 2017 (Wed.)

   Location: Crowne Plaza Hotel, Burlingame
   2:30 - 4:30 pm:    SEO Fundamentals
   4:45 - 6:45 pm:    Advanced SEO

Sept 20, 2017 (Wed.)

   Location: Crowne Plaza Hotel, Burlingame
   2:30 - 4:30 pm:    Email Marketing Fundamentals
   4:45 - 6:45 pm:    Advanced Email Marketing

Oct 18, 2017 (Wed.)

   Location: Crowne Plaza Hotel, Burlingame
   2:30 - 4:30 pm:    Demand Gen. and Lead Conv. Fund.
   4:45 - 6:45 pm:    Adv. Demand Gen. and Lead Conv.

Nov 15, 2017 (Wed.)

   Location: Crowne Plaza Hotel, Burlingame
   9:15 - 11:15 am:  WordPress
   2:30 - 4:30 pm:    Web Analytics
   4:45 - 6:45 pm:    Web Usability

Jan 17, 2018 (Wed.)

   Location: Crowne Plaza Hotel, Burlingame
   2:30 - 4:30 pm:   Social Media Advertising Best Practices
   4:45 - 6:45 pm:   Local and Mobile SEO Best Practices

Feb 21, 2018 (Wed.)

   Location: Crowne Plaza, Burlingame
                   Oyster Point Waterfront
   2:30 - 4:30 pm:   PPC Advertising Fundamentals
   4:45 - 6:45 pm:   Advanced PPC Advertising

Mar 21, 2018 (Wed.)

   Location: Crowne Plaza Hotel, Burlingame
   2:30 - 4:30 pm:    SEO Fundamentals
   4:45 - 6:45 pm:    Advanced SEO



WORKSHOP DETAILS

Location:
  Crowne Plaza Hotel
  1177Airport Blvd.
  Burlingame, CA 94010
  Directions

Alternate Location:
  Residence Inn
  San Francisco Airport/Oyster Point Waterfront

  1350 Veterans Boulevard
  South San Francisco, CA 94080
  650.837.9000
  Directions

Cost:
DMAnc Member:
non-Member:
$200 / per course
$250 / per course
Join the DMAnc now and attend this month’s luncheon free. Only $125 for a one year membership.

For More Information:

    Contact Laurie Beasley at 408-782-0046 x21 or
    .

Registration Terms & Conditions:


Students must provide valid email address so that course workbooks can be sent in advance of workshop.

To cancel, e-mail us at ; you will receive a refund up until 48 hours prior to the event.
No-shows will be billed.

DMAnc and Online Marketing Institute reserve the right to cancel and re-schedule workshops due to low enrollment and/or any other factors at our discretion. We reserve the right to refuse service to any group or any one at our discretion.

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