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 Next Event:   Sept. 8th – Educational Seminar

WEB ANALYTICS:
Strategic Perspective + Competitive Advantage

Web Analytics + Simplicity + Pleasure are words rarely found in the
same sentence. We plan to change that with our keynote speaker ‒ Avinash Kaushik ‒ an international Web Analytics expert whose genius is explaining in easy to understand terms what you need to know about Web Analytics and how that knowledge will generate strategic and competitive advantage.

Avinash Kaushik is the author of 2 books on Web Analytics and is a highly sought after speaker and consultant for some of the largest companies in the world including Unilever, Dell, Time Warner, Vanguard, Porsche and IBM. Avinash is known for his deep expertise and knowledge however he is beloved for his ability to explain Web Analytics through pragmatic insights that transform web analytics into strategic vision.

Our webinar is designed for all professional marketers ‒ not just technical experts ‒ however we are confident that technical experts will also love this webinar.

What you will learn:
  • Competitive Intelligence ‒ new easy to use tools
  • Web Analytics 1.0 vs 2.0 ‒ what you need to know
  • Actionable Insights ‒ what you need to focus on
  • Multiplicity Principle ‒ the new paradigm
  • Customer Centricity ‒ voice of the customer
Event Details

Sept. 8th, 2010   Webinar

Time:
10:00 AM   Pacific
1:00 PM   Eastern

Cost:
DMAnc Member:
non-Member:
Student/Teacher:
 $15
$15
$15
Register for Webinar

Cancellation Policy

E-mail or fax us; you will receive a full
refund until one week prior to the event.
No-shows will be billed.

Keynote Speaker:

Avinash Kaushik is the co-Founder of Market Motive, Inc. and the Analytics Evangelist for Google.
He is also the author of:
  • Web Analytics 2.0 ‒ Art of Accountability & Science of Customer Centricity ‒ 2010
  • Web Analytics ‒ an Hour a Day ‒ 2007

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