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Wednesday, Sept. 29th – DMAnc Education Webinar

Mobile Marketing –
Tactical and Strategic Options


The goal of our webinar is to present a pragmatic overview of mobile marketing options so you can make smart tactical and strategic decisions to position your company to take advantage of mobile marketing opportunities.

Our key note speaker, Nader Nejat, has a depth of expertise and experience in mobile marketing that few can match ‒ he has been developing mobile marketing “apps” for over 10 years for major companies such as Adobe, Microsoft, MTV, NBC, Sony, Motorola, Qualcomm, Nokia, Verizon Wireless, AT&T, and T-Mobile. He has also lectured for the past 10 years at San Francisco State University on multimedia marketing.

Our second speaker, Adam Berman, is a marketing research expert who will explore how mobile marketing devices can be used to gather valuable research information from customers and prospects. He has been a marketing researcher for 15 years and his company specializes in mobile marketing research, online research surveys and real time data reporting.

All attendees will receive a copy of a mobile marketing whitepaper that has been written especially for this webinar.

During this webinar we will present:
  • Overview of mobile marketing during past 10 years
  • Overview of current opportunities and challenges
  • Best practices for developing mobile marketing apps
  • Tactical and strategic mobile marketing options
  • Using mobile devices to collect research data
Event Details

Sept. 29th, 2010   Webinar

Time:
10:00 AM   Pacific
1:00 PM   Eastern

Cost:
DMAnc Member:
non-Member:
Student/Teacher:
$15
$15
$15
Register for Webinar

Cancellation Policy

E-mail or fax us; you will receive a full
refund until one week prior to the event.
No-shows will be billed.

Speakers:
Nader Nejat ‒ CEO and Founder, Omega Mobile; Lecturer on multimedia, San Francisco State University

Adam Berman ‒ CEO and Founder, Catalyst Market Research; former President of Marketing Research Association (MRA) Northwest chapter; Editor of Marketing Research Association (MRA) Alert magazine
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