Wednesday Feb 15th
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Luncheon Meeting
TECHNORATI CEO + INSIDE APPLE
Speakers:
Shani Higgins ‒ CEO ‒ Technorati Media
Adam Lashinsky ‒ Sr. Editor at Large ‒ Fortune Magazine
Technorati - State of the Blogosphere Report
Technorati Media runs one of the largest Social Media ad networks as well as www.technorati.com, the leading
blog search engine and directory. Shani Higgins
will present key findings from the 2011 State of the Blogosphere Report and include colorful personal insights
that only a knowledgeable industry insider can offer.
Inside Apple - How America’s Most Admired and Secretive Company Really Works
The key question that all marketers must ask themselves - how does Apple achieve its great success and can Apple strategic and management practices be duplicated or adapted at other companies to achieve comparable success? Author Adam Lashinsky’s new book, Inside Apple - How America’s Most Admired and Secretive Company Really Works , uncovers and describes Apple strategic and management practices that are unlike any other major technology company.
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