Speaker Information Michael Becker VP Mobile Strategies, Mobile Labs, at iLoop Mobile, Inc. iLoop Mobile MICHAEL BECKER is a leader in the mobile marketing industry, assuming the roles of industry entrepreneur, volunteer, and academic. Mr. Becker is the VP Mobile Strategies, Mobile Labs, at iLoop Mobile, Inc. iLoop Mobile is the industry’s leading mobile marketing solutions provider and was awarded the MMA Innovation of the Year Award in 2007. Mr. Becker sits on the Mobile Marketing Association North American Board of Directors (2004, 2005, 2007, 2008, 2009), is founder and Co‒chair of the award winning MMA’s Academic Outreach Committee and founded and co‒editor of the award winning MMA International Journal of Mobile Marketing. He is also a member of the dotMobi Mobile Advisory Group Steering Committee and member of the Direct Marketing Association’s Annual Programming Advisory and Mobile councils. In addition to his industry and volunteer roles, Mr. Becker is a contributing author to Mobile Internet for Dummies, co‒author of Web Marketing All‒in‒One For Dummies, which includes a mini‒book on mobile marketing. In addition, he has authored over 60 articles on mobile marketing and is an accomplished public speaker on the topics. In his spare time, Mr. Becker is pursing his doctorate on the topic of mobile enhanced customer managed interactions at Golden Gate University. Mr. Becker was awarded the MMA Individual Achievement Award in 2007 and the DMEF Rising Stars Award in 2009 for contributions to the mobile and direct marketing industries.